Based in Lincolnshire, Myers’ Bakery required a compact Flow wrapping machine with a small foot print for their very busy workshop – and our FLEXWRAP ticked that box.

They also specified that the machine should be simple to operate and maintain, with no need for on-site engineers – we ticked that box too. We also pride ourselves on our friendly customer service, which always supports our flow-wrap packaging machine expertise.

This particular project needed printed film for labelling the famous Myers’ Plum Loaf, which is supplied to Waitrose, Co-op and many other retailers. For this, the FLEXWRAP machine required a print registration unit, which is a sensor to pick up a mark on the film and signal the machine to seal and cut in the correct position (see it in action on our video!) Using our experience and knowledge, we worked closely with the bakery and also the printed film supplier to ensure that the orientation and print was correct.

We managed to smoothly install the machine into the bakery workshop before Christmas and the team were so delighted with the finished printed pack, they gave us some delicious plum loaves to take home!

The very first batch of Myers’ Lincolnshire Plum Loaves were baked in 1901 by Charles Myers. Since then, four generations of the Myers family have carried on making the fruity loaves using the very same recipe. Popular with people all across the UK, they are the first and only Lincolnshire Plum Loaf to win Gold in the Great Taste Awards! The company has continued to grow over the years and now includes a Café Tea Room and Little Deli alongside the extended bakery. Although very much a traditional family orientated baker and confectioner, the team is led by the Great-Grandsons of Charles Myers to meet the demands of 21st century customers.

Find out more about Myers’ Bakery via their website at